adidas x Urban Outfitters – UK Campaign
10 October 2017Digital Campaign
DATE: February 2017
CLIENT: AMCK Agency, NIKE
For the time of a collaboration with Nike, Rim Zitouni embodied one of the concepts "Walking in the Air" initiated by the brand's creatives as part of NikeLab's Vision-AIRS program by performing an aerial choreography for Wanbing Huang's project.
A new generation of designers exercised their talents through a series of style experiments inspired by the Nike Air VaporMax including Azar Rajabi, Liam Johnson, Paula Canovas, Wanbing Huang and Shize He representing Central Saint Martins, Domus Academy and Parsons School of Design. Each of them has created bespoke garments that pay homage to the DNA of the new Nike Air VaporMax and push new boundaries of tailoring and materials.
Dancer-Model
Sector: Fashion, Sport, Design.
PRODUCTION COMPANY MY ACCOMPLICE LIMITED EXEC PRODUCER JAMIE CLARK M PRODUCER THALIA MURRAY M PRODUCTION ASSISTANT IMOGEN HARRISON M NIKE VP CREATIVE DIRECTOR ANDY WALKER ART DIRECTOR RYAN BELMONT PROJECT MANAGER RUTH ILLGER DIRECTOR YVAN FABING PRODUCER THALIA MURRAY PROD. ASSISTANT IMOGEN HARRISON 1st AD TRISTAN HEFELE DOP KIT FRASER FOCUS PULLER RALPH MESSER 2ND AC MAIYA ROSE GRIP RON NICHOLS GAFFER DANNY HAYWARD ELECTRICIAN DANNY RIGGER ASHLEY CONNELL VIDEO PLAYBACK TONY CROUCH DIT ALIX MILAN BTS LUKE SCULLY 1st ASSISTANT OLIVER BIRTA LIGHTING ASSISTANT RICHARD KOVACS DIGI OP LAIMONAS COSTUME DESIGNER CYNTHIA LAWERENCE JOHN ASSISTANT MARIJA FILIPOVA H&MU KRYSTLE GOHEL CHOREGRAPHER & MOVEMENT DIRECTOR DEL MAK DESIGNERS LIAM JOHNSON, PAULA CANOVAS, AZAR RAJABI, WANBING HUANG, SHIZHE HE CASTING TALENTS KATHRYN-AMCK RIM ZITOUNI, LEA VLAMOS, SERGHINIO GIOVANNI, SOPHIE H, KOJO H